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Who Grew My Dinner?
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Industry Partnership Night at Lindenow
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Marketing your crop
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Your Vegetables

Cultivar selection
There are a number of vegetable seed suppliers who select promising cultivar seed lines from Europe and America and run assesment trials on local farms.

Seed companies and Nurseries work together to evaluate the seasonal performance and uniformity of new cultivars on a semi-commercial scale.

The decision of which cultivar to grow is often based on the outcome of these trials. Independent nurseries operating throughout Victoria supply more than 70% of vegetable seedlings to growers. Some growers also produce their own seedlings.

ProductionVictoria accounts for 27% of Australia’s total vegetable production and is Victorias second largest horticultural industry (after potatoes), worth in excess of $500 million per annum.

The industry is made up of professional growers who operate across the state, in areas where water is available for irrigation.

Growers incorporate quality assurance systems and best management practices, demonstrating their commitment to the production of clean, green and safe food. Most vegetable growers use a HACCP system, such as SQF 2000 or ISO 9002

Harvest
Most harvesting of vegetable products is mechanised, however there are some products that require labour intensive practices. For a quality product to reach the customer, growers must ensure that harvesting takes place at the optimum time and temperature and mechanical damage by harvesting equipment is minimal.

Postharvest

Processed and consumer-ready products are becoming increasingly popular and are adding value to the industry. Vegetables have a very high water content (ranging from 70-75% for potatoes to 90-95% for lettuce and celery) and therefore require good handling and management practices during harvesting, postharvest, packaging, storage and marketing to maintain product quality Postharvest practices mainly involve the trimming and washing of bulk product.

Packaging
Most vegetable products are sorted into size grades and packed in boxes ready for marketing.

Storage

All products are cool stored to maintain moisture content and quality.

Road Freight
Vegetable products leave the producers property by road freight, destined for the domestic or export markets. All products are chilled prior to loading

Wholesaler
Product destined for the domestic market is sold locally and interstate through wholesalers or delivered direct by growers. The main market paths are Fresh, Processing, and Export.Vegetable processing in Victoria and involves canning, pickling, freezing and fresh-cut operations.

Retailer

Local grocers buy fresh produce from growers and wholesalers at Melbourne Markets - Footscray. Growers can market their produce direct to the public at roadside stalls and local Farmers Markets. Supermarkets distribution centres are supplied direct by growers or through wholesalers.

Seed Trials

Field day

Aerial pic - Werribee South

harvesting early morning

stacking pallets

 

 

 

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Features...
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ChemClear Collection

ChemClear have announced a collection across Victoria in October 2010 We encourage chemical users to take advantage of this opportunity to clear out... Read more...

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Events
2010-10-15  VGA Annual General Meeting

Hear it first hand and have your say at the Annual General Meeting of the Vegetable Growers Association of Victoria Inc. When :  ... See event details.

2010-09-15  Locust Update for Vegetable Growers

Vegetable growers in the Sunraysia region are invited to hear the latest information on preparations for the locust outbreak, predicted for late September. As... See event details.

2010-09-03  ChemClear Collection

ChemClear have announced a collection across Victoria in October 2010 We encourage chemical users to take advantage of this opportunity to clear out your chemical... See event details.

2010-08-18  Soil Health and Vegetable Diseases

Managing soil health and vegetable diseases Presented by DPI Victoria Sclerotinia- Oscar Villalta Soilborne diseases – Caroline Donald ... See event details.

2010-08-06  VGA Golf Day 2010

Enjoy a sensational day of banter and play at the Annual Vegetable Growers Golf day Lang Lang Golf Club is commonly referred to as the... See event details.

2010-08-05  IPM Workshop for Snow Pea growers

IPM Workshop for Snow Pea growers Presented by Jessica Page and Paul Horne, IPM Technologies     When:   Thursday 5th of August, 1-3 pm    ... See event details.

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